Business Needs
The client was operating a fast-growing real estate network but lacked a professional website to handle listings, agent profiles, or lead generation. They also needed a lightweight backend to manage property uploads without using WordPress.
Our Development Approach
Yabuh built a fully custom site using React for the frontend and Node.js with MongoDB for the backend. We added a dashboard-based CMS, allowing non-technical agents to upload properties with images, location pins, filters, and embedded video tours.
A clean and conversion-focused UI was designed to prioritize mobile users and SEO readiness.
SEO, Speed, and CRM Integration
We used technical SEO best practices:
- Page titles and slugs auto-generated from listing data
- Mobile-first design with fast loading images
- Schema.org markup for real estate listings
- Integrated Google Analytics, Tag Manager, and CRM tracking
The CRM also captured leads directly into client pipelines, assigning them by region.
Results
- Bounce rate reduced by 28%
- Organic traffic up 38% in 6 weeks
- 3,200+ page views in month one
- 120+ listings uploaded in first 30 days
- Google ranking improved for “Buy house in [city]” and “real estate agent [city]”
Interested in Similar Results?
Let Yabuh develop your business website — custom-coded, SEO-optimized, and built to convert.